Competitive Intelligence
Customer Interviews
Distribution & Shelf Studies
Healthcare Professionals
Internet Surveys
Launch Track Service
Mystery Shopping
Retail Pharmacy Checks
Retail Research
Shop-Alongs
Telephone Interviews
Testing Services

Launch Track Service

With our NEW Launch Track© service, you can instantly see online reactions of purchasers to your new products.

The results are instantly tabulated and reported to you in customized graphic formats. Questionnaires are customized to meet your needs, and can also include open-end responses. You see the results as the surveys are being completed each day by purchasers of your new products. Customized PowerPoint reports are produced at the completion of the surveys.

To obtain the interviews, customized labels with random ID numbers are placed on your new products in retail stores across the country during the launch of your new items. Purchasers are invited to complete an online survey about the new product in return for an incentive. A geographically dispersed cross section of markets ensures wide representation. We can also target your product distribution list.

Follow-up surveys can also be arranged to track repurchase rates and satisfaction.

 

To view our online survey demo, click on the button below.

 

To view an example of an online survey report, click on the button below.

 

 

 

Test Track Research - The truth from the trenches.©
147 Columbia Turnpike, Suite 303 — Florham Park, NJ 07932 — Phone: (973) 360-1660 — Fax: (973) 360-1667